An Ohio salesperson creates a YouTube channel where she posts property tour videos. In the videos, she identifies herself by name but never mentions her brokerage. She argues that video content is not 'advertising.' Under Ohio Division rules:
Correct Answer
B) She is incorrect; property tour videos promoting listings are advertising and must include the brokerage name
Property tour videos that promote specific listings or real estate services constitute advertising under Ohio's rules, regardless of the platform. All such advertising must include the employing brokerage name. The medium (video, print, digital) does not change the requirement.
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A licensee in Ohio sends unsolicited bulk email marketing to a purchased contact list promoting her real estate services. Besides including the brokerage name, she must also ensure compliance with:
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An Ohio salesperson wants to include her professional designations (e.g., 'CRS, ABR') in her advertising. Under Division rules, this is: