An Ohio real estate office advertises using a generic logo without any text identifying the brokerage name. The logo is well-known in the local community. Under Division rules, this advertisement:
Correct Answer
C) Complies if the logo contains the brokerage name within the design
If the brokerage name is legibly incorporated within the logo design, the advertisement may comply with Ohio's advertising rules. The key requirement is that the brokerage name is identifiable to consumers. A logo that includes the brokerage name in readable text within its design satisfies this requirement.
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