An Ohio licensee uses AI-generated images to create virtual staging for a listing advertisement. The property appears fully furnished in the photos, but it is actually vacant. Under Ohio advertising rules:
Correct Answer
D) The advertisement should disclose that the images are virtually staged to avoid misleading buyers
While virtual staging is a common marketing tool, Ohio's prohibition against misleading advertising requires that buyers not be deceived. The advertisement should disclose that images are virtually staged, so buyers understand the property's actual condition. Failure to disclose could constitute misrepresentation under ORC §4735.18.
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An Ohio real estate office advertises using a generic logo without any text identifying the brokerage name. The logo is well-known in the local community. Under Division rules, this advertisement:
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In Ohio, when a listing expires and the property is no longer listed with the brokerage, what must the agent do with any existing advertising?