Under TREC rules effective 2026, a license holder creates a website to advertise real estate services. The website displays the license holder's name prominently but includes the sponsoring broker's name only on a separate 'About' page that requires multiple clicks to access. Under TREC rules, does this comply with advertising requirements?
Correct Answer
D) No, the broker's name must be readily apparent and not require multiple clicks or navigation to find; it should appear on every page where the license holder advertises services
Under TREC Rules §535.154 and internet advertising guidelines, the broker's name must be readily apparent in advertising. Burying the broker's name on a separate page that requires multiple clicks does not satisfy the requirement. The broker's name should be visible and accessible wherever the license holder's services are advertised.
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