Under TREC rules, a license holder creates a blog about the local real estate market and occasionally mentions specific properties. Under TREC rules, does the blog constitute advertising that must comply with TREC requirements?
Correct Answer
D) Yes, if the blog promotes the license holder's real estate services or specific listings, it is advertising and must comply with TREC requirements
Under TREC rules, if a blog promotes the license holder's real estate services or specific property listings, it constitutes advertising. The blog must include the broker's name and the license holder's name, and must not be misleading.
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