An Ohio salesperson uses an automated text messaging service to send property alerts to clients who have opted in. These messages include property details and the salesperson's contact information but not the brokerage name. Under Ohio rules:
Correct Answer
B) The messages must include the brokerage name because they promote real estate listings and services
Text messages that promote real estate listings or services are advertising under Ohio rules and must include the brokerage name. The length of the message does not create an exemption from this requirement. The licensee must find a way to include the brokerage name.
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An Ohio broker wants to advertise that his brokerage sold '$50 million in real estate last year.' Under Ohio advertising rules, this claim:
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An Ohio brokerage acquires another brokerage and all of its listings. The acquiring brokerage has a different name. Regarding the advertising of the acquired listings, the new brokerage must: