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Trela Trec RulesAdvertising_rulesHARD

Under TREC rules, a license holder uses a QR code on a print advertisement that links to a property listing page. The print ad includes the broker's name, but the linked webpage does not. Under TREC rules, is this compliant?

Correct Answer

C) No, the linked webpage is also advertising and must independently include the broker's name

Under TREC rules, the webpage linked by the QR code is also advertising and must independently comply with TREC requirements, including displaying the broker's name. Each piece of advertising must stand alone in compliance.

Answer Options
A
Yes, because the broker's name appears on the print ad, which is the primary advertisement
B
Yes, because QR code destinations are not regulated by TREC
C
No, the linked webpage is also advertising and must independently include the broker's name
D
No, but only if the QR code is scanned by more than 100 people

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Related Topics & Key Terms

Key Terms:

QR_codelinked_webpageindependent_compliancebroker_name
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