An Ohio real estate company creates a separate website for each salesperson that uses the salesperson's name as the domain (e.g., 'JohnSmithHomes.com'). Each site promotes properties without prominently displaying the brokerage name. A competitor files a complaint. The Division would MOST likely find:
Correct Answer
B) A violation because websites promoting properties under a licensee's name are advertising that must include the brokerage name prominently
Websites that promote real estate listings or services are advertising under Ohio rules, regardless of whose name is on the domain. Each site must prominently display the employing brokerage name. The fact that the brokerage created the sites makes the violation even clearer, as the brokerage is responsible for ensuring all advertising complies with Division rules.
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More Oh Division Of Re Rules Disciplinary Process Questions
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- → An Ohio broker wants to advertise using the nickname 'Tom the Realtor' instead of his legal name. Under Division rules:
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Previous Question
An Ohio broker operates under a franchise name (e.g., 'ABC Realty of Columbus'). One of his salespersons creates an ad using only the national franchise name 'ABC Realty' without the local designation. Under Division rules:
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An Ohio agent includes testimonials from past clients in her online advertising. One testimonial says 'Sarah helped us sell our home for $50,000 over asking price!' Under Ohio advertising rules, this testimonial is: