An Ohio broker operates under a franchise name (e.g., 'ABC Realty of Columbus'). One of his salespersons creates an ad using only the national franchise name 'ABC Realty' without the local designation. Under Division rules:
Correct Answer
C) The advertisement must use the specific brokerage name as registered with the Ohio Division of Real Estate
Ohio requires that advertising use the brokerage name exactly as it is registered with the Division. If the registered name is 'ABC Realty of Columbus,' that is what must appear in advertising. Using only the national franchise name without the local designation may not match the registered name.
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An Ohio salesperson includes the phrase 'Licensed Ohio Real Estate Agent' in all of her advertising. Under Division rules, this phrase is:
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An Ohio real estate company creates a separate website for each salesperson that uses the salesperson's name as the domain (e.g., 'JohnSmithHomes.com'). Each site promotes properties without prominently displaying the brokerage name. A competitor files a complaint. The Division would MOST likely find: