Licensed New Jersey broker Angela operates under the trade name 'Coastal Homes NJ,' which is registered with the NJREC. She hires a licensed salesperson, Derek, who wants to advertise on Instagram under the handle '@DerekSellsNJ' and post listing content without mentioning 'Coastal Homes NJ' in his bio, relying instead on tagging Angela's personal broker account in each post. Under New Jersey advertising regulations, Derek's approach is:
Correct Answer
C) Non-compliant, because the brokerage name must appear within the advertisement itself, not only as a tag
Under N.J.A.C. 11:5-3.2, all advertising by a salesperson must clearly identify the affiliated broker or brokerage within the advertisement itself. Relying on a tag or link to the broker's separate account does not satisfy this requirement because the brokerage identification must be apparent to any viewer of the advertisement without requiring additional navigation. Derek's Instagram posts, which do not display 'Coastal Homes NJ' in the content or bio, constitute blind advertising.
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Related Topics & Key Terms
Key Terms:
Related Concepts
A group boycott is an illegal antitrust practice in which two or more competing real estate businesses agree to refuse to work with a specific person, company, or entity in order to harm that party's ability to compete.
In real estate, the distinction between an independent contractor and an employee determines tax treatment, liability, and the level of control a broker may exercise over the agent's daily activities. Most real estate agents operate as independent contractors.
Florida real estate licenses must be renewed biennially, and sales associates have specific post-license education requirements for their first renewal.
More Practice Of Real Estate Questions
In Wyoming real estate practice, an associate broker or salesperson is not associated with a responsible broker at renewal. What should the licensee remember?
In Wyoming real estate practice, a first-time salesperson applicant completes coursework. What should the licensee remember?
A Wyoming licensee is reviewing an out-of-state salesperson applicant prepares for testing. What is the best answer?
In Wyoming real estate practice, a salesperson applicant age is reviewed. What should the licensee remember?
A responsible broker in Wyoming asks about a nonresident applicant provides home-state evidence. Which answer follows Wyoming law?
- → A responsible broker in Wyoming asks about a first-time salesperson applicant prepares for Wyoming-specific licensing. Which answer follows Wyoming law?
- → Which Wyoming rule applies when an out-of-state salesperson applies for Wyoming licensure?
- → A responsible broker in Wyoming asks about the Commission director receives a complaint about real estate practice. Which answer follows Wyoming law?
- → For the Wyoming salesperson state portion, a first-time Wyoming salesperson applicant starts the application process. Which statement is correct?
- → A Wyoming licensee is reviewing all first-time salesperson steps are otherwise complete. What is the best answer?
- → For the Wyoming salesperson state portion, a licensee asks how long Wyoming renewal periods are. Which statement is correct?
- → Which Wyoming rule applies when a licensee does not timely submit the complete renewal application, proof of CE, and renewal fees?
- → Which Wyoming rule applies when the Commission acts on license issuance and discipline?
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- → A Wyoming licensee is reviewing a first-time salesperson applicant asks which prelicense courses are required. What is the best answer?
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