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Practice Of Real EstateLicense_lawEASY

Under Minnesota real estate advertising rules, which of the following is the primary purpose of the prohibition on blind advertising?

Correct Answer

A) To ensure that consumers can identify and verify the licensed brokerage responsible for the advertisement

The primary purpose of Minnesota's blind advertising prohibition under Minn. Stat. Ch. 82 is consumer protection — specifically, ensuring that consumers can identify the licensed brokerage responsible for an advertisement. When a brokerage is identified, consumers can verify the licensee's credentials with the Minnesota Department of Commerce, file complaints if necessary, and make informed decisions about whom they are dealing with in a real estate transaction.

Answer Options
A
To ensure that consumers can identify and verify the licensed brokerage responsible for the advertisement
B
To prevent real estate licensees from competing with unlicensed for-sale-by-owner sellers
C
To require all real estate advertising to be reviewed and approved by the MN DOC before publication
D
To standardize the format and layout of all real estate advertisements in Minnesota

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Related Topics & Key Terms

Key Terms:

advertising_rulesblind_advertisingconsumer_protectionmn_license_law

Related Concepts

Market allocation is an illegal antitrust practice in which competing real estate brokerages agree to divide markets among themselves by geographic area, property type, or price range, thereby eliminating competition.

Price fixing is an illegal antitrust practice in which competing real estate brokerages agree to charge the same commission rates, fees, or other pricing for their services. It is a per se violation of the Sherman Antitrust Act.

Florida brokers are required to maintain transaction records and escrow records for a minimum of five years.

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