A Michigan real estate salesperson wants to advertise on a billboard. The billboard will display the salesperson's name, a photo of a house, and the slogan 'Call Me to Sell Your Home!' The salesperson plans to include the name of his employing brokerage in text that is the same size as all other text on the billboard. Under Michigan's advertising rules, this billboard is most likely:
Correct Answer
A) Compliant, because the brokerage name is included and the advertising is not false or misleading
The billboard is compliant under Michigan's advertising rules because it includes the employing brokerage's name and the advertising content is not false or misleading. Michigan law requires that the broker or brokerage be identified in advertising, but does not prescribe a specific font size ratio between the salesperson's name and the brokerage name. As long as the brokerage is clearly identified and the advertising is truthful, the billboard satisfies Michigan's requirements under MCL 339.2512.
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Related Topics & Key Terms
Key Terms:
Related Concepts
Broker supervision is the legal obligation of a designated or managing broker to oversee and be accountable for the real estate activities of all salespersons and associate brokers operating under their license.
Commingling is the illegal act of mixing client funds with a broker's personal or business operating funds, while conversion is the unauthorized use of client funds for the broker's own benefit. Both are serious violations that can result in license revocation.
Commingling is the illegal act of mixing client trust funds with a broker's personal or business operating funds; conversion is the misappropriation of those funds.
More Practice Of Real Estate Questions
In Wyoming real estate practice, an associate broker or salesperson is not associated with a responsible broker at renewal. What should the licensee remember?
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