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Practice Of Real EstateLicense LawMEDIUM

David is a licensed Hawaii real estate broker who operates his own brokerage. He places an advertisement on social media promoting a listing without including his brokerage name or license number. Under Hawaii Administrative Rules Title 16 Chapter 99, this advertisement is most likely:

Correct Answer

D) A violation because all real estate advertising must clearly identify the licensed brokerage

Under Hawaii Administrative Rules Title 16 Chapter 99, all real estate advertising — including social media — must clearly identify the licensed brokerage (the broker's business name as registered with HREC). Advertising without identifying the brokerage is a prohibited act and a violation of Hawaii's advertising standards, regardless of the medium used.

Answer Options
A
Permissible if the advertisement links to a website that contains the brokerage name
B
A violation only if the advertisement includes the property's listed price
C
Permissible because social media is not considered a formal advertising medium under Hawaii rules
D
A violation because all real estate advertising must clearly identify the licensed brokerage

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Related Topics & Key Terms

Key Terms:

advertisingbrokerage_identificationhar_16_99prohibited_acts

Related Concepts

In real estate, the distinction between an independent contractor and an employee determines tax treatment, liability, and the level of control a broker may exercise over the agent's daily activities. Most real estate agents operate as independent contractors.

Florida real estate licenses must be renewed biennially, and sales associates have specific post-license education requirements for their first renewal.

License requirements are the mandatory qualifications—including pre-licensing education, examination, and background checks—that a person must satisfy before legally practicing real estate. These requirements are established and enforced by each state's real estate commission.

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