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Practice Of Real EstateFair_housingEASY

A Georgia real estate office displays marketing materials that only feature white families. A licensee in the office is concerned this may violate fair housing advertising requirements. What should the licensee recommend?

Correct Answer

C) Diversify marketing materials to include people of different races and ethnicities

Fair housing advertising requirements include using diverse imagery that doesn't suggest preference for or against protected classes. Marketing should reflect inclusivity and equal opportunity. A is incorrect because exclusive imagery can indicate preference. B alone doesn't address the lack of diversity. D is unnecessary when diverse, inclusive imagery can be used effectively.

Answer Options
A
Continue using current materials since they don't explicitly exclude anyone
B
Add a fair housing logo to existing materials
C
Diversify marketing materials to include people of different races and ethnicities
D
Remove all people from marketing materials

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Related Topics & Key Terms

Key Terms:

advertising complianceinclusive marketingvisual representation
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