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Pa Agency Consumer NoticeSeller_agent_dutiesMEDIUM

A Pennsylvania seller's agent has a listing that has been on the market for 120 days with no offers. The seller asks the agent for an honest assessment of why the property is not selling. The agent believes the listing price is $30,000 above market value. What should the agent do?

Correct Answer

C) Provide the seller with updated comparable sales data showing the property is overpriced and recommend a price adjustment

The seller's agent has a duty of reasonable care and loyalty, which includes providing honest professional advice. The agent should present updated market data and comparable sales to support the recommendation for a price adjustment. This serves the seller's best interest by helping achieve a sale.

Answer Options
A
Tell the seller the market is slow and suggest waiting for conditions to improve
B
Reduce the listing price without the seller's authorization to generate interest
C
Provide the seller with updated comparable sales data showing the property is overpriced and recommend a price adjustment
D
Suggest the seller switch to a different brokerage with better marketing resources

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Related Topics & Key Terms

Key Terms:

seller_agentpricingCMAreasonable_careloyalty

Related Concepts

In real estate, a client is someone to whom the agent owes fiduciary duties through an agency relationship, while a customer is a third party to whom the agent owes only honesty and fair dealing.

An arrangement where a brokerage assigns separate agents within the firm to represent the buyer and seller in the same transaction, allowing each client to have dedicated representation.

A situation where a single agent or brokerage represents both the buyer and the seller in the same real estate transaction.

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