Expired Listing Scripts
Proven phone scripts, email templates, and text messages to convert expired listings into new clients. Personalize and copy with one click.
Hi, is this [Owner Name]? This is [Your Name] with [Brokerage]. I noticed your home at [Address] just came off the market, and I wanted to reach out before you get flooded with calls from other agents. I'm not calling to criticize what happened – I know how frustrating it must be. I'm calling because I specialize in selling homes that didn't sell the first time around. Would you be open to a brief conversation about what happened and whether it makes sense to try a different approach? [If yes]: Great! Can you tell me a bit about your experience? What do you think went wrong? [Listen actively, then]: I appreciate you sharing that. Based on what you've told me, I have some ideas that might help. Would you be available for a quick 15-minute meeting this week where I can show you my specific plan?
- Call within 24-48 hours of expiration
- Be empathetic, not salesy
- Focus on listening first
- Have your unique value proposition ready
Hi [Owner Name], this is [Your Name] with [Brokerage]. I noticed your home at [Address] just came off the market. I'm not calling to be just another agent in your inbox. I specialize in homes that didn't sell the first time, and I have a different approach that's helped sellers in similar situations. If you're still interested in selling, I'd love to share a quick analysis of what might help. My number is [Phone Number]. Again, that's [Your Name] at [Phone Number]. I hope to hear from you soon.
- Keep it under 30 seconds
- Speak slowly and clearly
- Repeat your phone number twice
- Sound confident, not desperate
Hi [Owner Name], this is [Your Name] with [Brokerage]. I left you a voicemail a few days ago about your home at [Address]. I know you're probably getting a lot of calls right now, so I'll be brief. I put together a quick market analysis showing why homes like yours sometimes don't sell and what successful sellers do differently. Would you like me to email it to you? No strings attached. [If yes]: Great, what's the best email address for you? [If no]: I understand. If anything changes or you have questions down the road, please don't hesitate to reach out. I'll send you my contact information just in case.
- Wait 2-3 days between attempts
- Offer value without pressure
- Have a market analysis ready to send
- Maximum 3 call attempts
[Owner Name], I've done some research on your property and the current market, and I'd like to share my thoughts on why it may not have sold and what we can do differently. First, can you tell me about your experience with the previous agent? What worked well, and what could have been better? [Listen and take notes] Thank you for sharing that. Here's what I've found: 1. [Market condition observation] 2. [Pricing analysis point] 3. [Marketing strategy suggestion] My approach would be different in these specific ways: [Your unique value proposition] What questions do you have for me?
- Come prepared with data
- Never badmouth the previous agent
- Focus on solutions, not problems
- Be specific about your strategy
How It Works
1. Find Expired Listings
Monitor your MLS daily for listings that expire or are withdrawn. Speed matters, so contact within 24-48 hours.
2. Personalize Scripts
Enter the homeowner name, property address, and your contact details to customize all scripts instantly.
3. Make Contact
Use phone, email, and text scripts to reach out with empathy, offer value, and schedule listing appointments.
Frequently Asked Questions
The Best Free Expired Listing Scripts for Real Estate Agents
Expired listings represent one of the highest-quality lead sources for real estate agents. These homeowners have already demonstrated motivation to sell and often need a fresh approach. Our free expired listing scripts help you connect with these sellers professionally and convert them into clients.
Why Expired Listings Are Valuable
Unlike cold leads, expired listing owners have already committed to selling. They have experienced the frustration of an unsuccessful listing and are often open to a new strategy. With the right approach, you can demonstrate how your expertise will deliver different results.
Timing Is Everything
The first 24-48 hours after a listing expires are critical. Our scripts are designed for quick personalization so you can reach out promptly. Early contact builds trust and positions you as proactive and prepared before the seller is overwhelmed by other agents.
Lead With Empathy and Value
Our scripts emphasize understanding the seller experience before pitching your services. By acknowledging their frustration and offering concrete help like market analyses, you build rapport and differentiate yourself from agents who lead with sales pitches.
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