A past client clicks 'unsubscribe' on an agency's monthly market update email. Under the Spam Act 2003, how quickly must the agency stop sending these emails?
Correct Answer
A) Within 5 working days of the unsubscribe request
ACMA guidance says commercial electronic messages need a working unsubscribe facility, and unsubscribe requests must be actioned within 5 working days. Under the Spam Act, withdrawal of consent takes effect 5 business days after the request is sent, so later messages are treated as sent without consent.
Why This Is the Correct Answer
The Spam Act requires unsubscribe requests to take effect within 5 working days.
Why the Other Options Are Wrong
Background Knowledge for Ethics Compliance
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